As part of the activities of its media rights marketing division, the sportsman markets the media usage rights of its customers – both licensors (clubs, leagues, associations, event organisers) and licensees (media companies, telecommunications companies and digital platform operators) – therefore making a significant contribution to the value creation.
In this context, the sportsman occurs not only as an intermediary but also a refiner and supplier of content that is ready for broadcasting.
the sportsman’s core competency – its in-depth understanding of the individual forms of sports and digital media – allows the company to offer its customers an extensive range of services, from assessing potential to fully realising the marketing potential of their contents.
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Senior Director Media Acquisitions
the sportsman media group
Mauerkircherstraße 1a, 81679 Munich, Germany
0049 89 20 000 38 0