A long-term partnership with ETTU
the sportsman media group has signed a comprehensive cooperation agreement with the European Table Tennis Union (ETTU): the sports rights and sports marketing agency is taking over global TV marketing and marketing of the European Table Tennis Champions League Men (TTCL) immediately.
From September to May each year, the best European club teams compete against each other in the European Table Tennis Champions League. At the start of this partnership, the sportsman confirmed there would be global TV marketing of the semi-final and final of the men’s championship. In addition, the sportsman has redesigned the TTCL logo.
TTCL preliminary round matches are already being aired on the international online sports channel, Laola1.tv, and should culminate in the finals following the high quality semi-final matches (the 1st leg is being aired tomorrow, Friday, 13 March and on Sunday, 15 March, with the 2nd leg airing on 3 and 4 April). The European Club table tennis champion Men will then be crowned in mid to late May, where again the 1st and 2nd legs will be aired live on www.laola1.tv as well as on international TV channels.
Thomas Krohne, CEO of the sportsman media group: “We perceive the commission by the ETTU as our obligation to make a tangible contribution to further developing this event. Table tennis is an internationally popular sport that is very well suited to media staging. We therefore see great potential here that we want to develop together with our new partner.”
Ronald Kramer, President of ETTU: “I feel proud that we have been able to find in the sportsman media group a professional and understanding marketing partner to further develop our European Table Tennis Champions League Men. Together with the sportsman media group and our clubs we want to work on a sustainable and noticeable professionalization of this high-class competition. I am looking forward to sharing part of this journey together with our partner who has all the required knowledge.“